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BSH Customer Service has introduced a selection of point of sale material to promote its recent TEQ Award win.
In 2011 BSH won the prestigious Total Excellence & Quality (TEQ) Award for the Best Customer Service in the UK white goods industry for the third year in a row.
Organised by insurers Domestic & General, the TEQ Award is presented annually following over 420,000 independent survey evaluations from UK customers who have had an engineer visit in the previous 12 months.
To promote its impressive ‘hat trick’, BSH has developed a range of individually branded Bosch, Neff and Siemens promotional items for use in dealer showrooms at the point of sale. These include freestanding ‘strut’ cards and adhesive ‘wobblers’.
All the items carry the tag line ‘Best Customer Service – as voted for by customers’, together with the TEQ Award winner’s logo. They are specifically designed to be flexible enough to be placed on all BSH home appliances, from ovens to washing machines, as appropriate to the individual model.
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