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The Future Moving In
Published:  13 December, 2011

In 2011, Siemens brought to market a number of new product innovations, many of which are world firsts that have captured the interest of the retailer and consumer alike. All of these new products innovations have tapped into the growing role that energy and water efficiency is playing in the decision-making cycle of the consumer.

In March we introduced a new addition to our iQ100 cooling range. Setting the benchmark for energy-efficiency with a rating of A+++, the freestanding model KG39EAW40G is amongst Siemens’ most energy-efficient fridge freezers. 

Also in March we celebrated the launch of our first integrated self-dosing washing machine.  The A+++ energy class-rated iQ700 WM14S890GB works by adding just the right amount of detergent and fabric conditioner required for each load, fully automatically and to millilitre precision. This not only saves time and detergent, but also reduces water consumption while guaranteeing perfect washing results every single time.

The less space available, the more valuable it becomes, and this is especially true in a small kitchen.  Our new 45cm slim line dishwashers offer the most innovative Siemens technology, including a duoPower double spray arm, varioSpeed and selected models also feature the varioDrawer.  Giants amongst dishwashers our 45cm models offer 10-place settings and use only 9-litres of water per cycle.

In the past 12 months we have continued to deliver on the ethos of our founder, Werner von Siemens: “Progress in the service of mankind”. 

This ethos has kept us at the cutting edge of innovation for 160 years and as we look towards 2012 and beyond, there will be more of the same – I guarantee it.







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