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Beko has recently completed a five week roadshow showcasing the latest product range in 17 locations across the UK and Ireland. The Beko Roadshow gave contractors, designers and stockists across the UK and Ireland their first look at the full 21 product portfolio and further demonstrated the brand’s commitment to offering more for the consumer.
Beko has been one of the fastest growing white goods brands in the UK over the past couple of years and is now the number one freestanding brand in cooling, freezing, and cooking. Beko recognises that the key to exceeding this success is responding to consumer demands and continuing to offer more – more energy efficiency, more choice, more quality, more design, more brand communication and more value.
Beko customer Philip Blackwood, of Blackwood Electric in Belfast, said of the roadshow:
“The roadshow was very impressive and it was a great opportunity to find out more about the company’s plans for the future. I have been selling Beko products for over 12 years now and it was fantastic to see how the company is moving forward with the new range of products. The introduction of the two years parts and labour warranty on Beko built-in appliances will also make a big difference to customer confidence.”
01923 818 121
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