However, instead of offering the usual selection of high gloss white, black and red doors, with standard sized melamine or chipboard cabinets, Cavani offers an exciting and much more interesting mix of natural timbers, paint colours and specialist designer finishes as well as  the high levels of cabinet and drawer box construction that have already become synonymous with the ‘Loxley’ label.

Joe Cavani, Edwin Loxley’s Founder and designer behind the Cavani concept commented “For a long time, we have felt that many of the modern mainland European brands are very much a case of ‘style over substance’ . Their levels of specification, lack of  design flair and lack of  cabinet size flexibility we believe is at odds with their premium retail price tags.

Cavani is not only beautifully crafted from much higher grade materials, but also, it offers our dealers untold flexibility since there is bespoke cabinet size flexibility and the option to choose any finish combination from the vast Cavani pallet. You could say that Cavani is a designers dream, limited only by their imagination!”  

The show achieved exactly what Joe Cavani aimed for. Many of their existing dealers who have always displayed a modern foreign branded kitchen are now intending to display Cavani alongside their Edwin Loxley branded in-frame, displays. Furthermore, the show also enabled them to attract additional dealers in strategic geographic areas.

0115 9758168

www.edwinloxley.co.uk

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