Good service is the distributor’s watchword. Even down to the simple things such as making sure the phones are answered

Comment by DANIELLE LILLIS Comercial Director, Ideal Bathrooms

Published: 18 January, 2011

Business for a reputable distributor is all about customer service, client satisfaction and helping to grow your clients business, which in turn helps to achieve longevity and long term profitability.

The products need to be right. Good brands, quality products and readily available stocks. And the service support must be first class at every stage especially with prompt, reliable deliveries. If the basics are right, your customers will be loyal because it’s in their best interests.

Don’t underestimate the value of a knowledgeable Sales Manager who knows his/her customers well and the products that sell in their catchment area – someone who can help grow the business with them. A good ASM will help clients with the right displays, stocks, point of sale and give training and advice on how best to sell the products when needed

Good service is the distributor’s watchword. Even down to the simple things such as making sure the phones are answered, having well trained staff to answer product queries, ensuring deliveries are complete and that they are delivered in a van right for the premises and providing marketing support in terms of good literature, information, display offers and relevant promotions that help with sales in the showroom.

Providing the best services possible takes a lot of effort and commitment but then if you are in it for the long haul it’s worth it.

For further information, please contact 0800 634 2600 or visit www.idealbathrooms.co.uk