Stonearth’s Commercial Director Polly Lam explains: “Speaking to both consumers and retailers, we realised that people weren’t happy with having to choose between affordable bathroom furniture made of laminates and veneers, and high quality furniture that was simply unaffordable.

Many manufacturers tried to come out with mass produced ranges in oak ‘finishes’ and marble ‘replica’, that inevitably looked like a budget option next to the real thing. Today’s discerning consumers can spot the authentic knots and grain of real wood as well as the graceful asymmetric veins and pattern of a genuine stone.”

At the forefront of bathroom furniture designers, Stonearth have adopted a unique approach that manages to combine all the luxury and desirability of hand made, customised bathroom furniture with incredible value for money, coming up with a new concept that delivers high quality hand made bathrooms, at roughly the same price point as some are charging for ordinary veneered, laminated or PVC units.

Every Stonearth product is designed in-house, and hand made in small batches by our experienced and time-served artisans. Many features can be customised to your exact requirements, without the hefty price tag of a fully bespoke service.

Natural Solid Oak, Hand Carved Stone

Using this approach, Stonearth deliver solid oak washstands, counter-tops and storage units, and even hand carved granite, marble and travertine basins that are guaranteed to give your bathroom the true look and feel of luxury, at a fraction of the cost of fully bespoke units.

What’s more, fixtures and fittings and even drainage options can be individually tailored to meet your needs, so you can have your bathroom set just the way you want.

Great for customers, great for retailers

Polly picks up the story: “Our customers love their Stonearth bathrooms because they look and feel great, they’re built to last, and they don’t cost the earth.

For our resellers, Stonearth gives them the chance to offer something truly different to the norm, at a price point that’s both competitive and profitable”.

Looking to the Future

Despite a hugely successful year that’s seen Stonearth take on over 50 showrooms up and down the UK, they certainly aren’t resting on their laurels!

New designs are already in the pipeline (Stonearth successfully launched the UK’s first natural bamboo range of bathroom furniture at this year’s KBB exhibition), and plans to expand their retail operation into Europe and Scandinavia are already well underway.

0115 714 8030
www.stonearth.co.uk
TEXT MC76

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