Peter has joined the Amica team to drive sales, develop relationships and progress business opportunities for the increasingly popular brand. With a focus exclusively on the independent electrical and kitchen sectors, Amica’s portfolio of built-in and freestanding kitchen appliances present a catalogue of highly saleable features and benefits for both the retailer and consumer.

“Amica represents a margin-rich opportunity for retailers interested in well-specified, leading products with an excellent track record for performance and service, backed by a full two year parts and labour guarantee – all of which makes a compelling proposition,” comments Peter.

Amica’s flagship products include Scandium – the built-in multifunction oven with energy-efficient Aqualytic self-clean system - and the new highly functional Inari ‘open zone’ 60cm and 77cm induction hobs.

For more information visit www.amica-international.co.uk

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