Once the acquisition of BLP in December last year, investment in machinery, systems and people have once again raised the profile of the Doncaster factory and increased production fivefold.

The highly skilled workforce that’s been there for many years have with renewed motivation and investment, responded to the challenge and are again producing doors and accessories of a high quality in large numbers.

BA Components at Doncaster work with leading retailers and manufacturers in the UK across the bedroom, kitchen and bathroom markets. The manufacturing facilities there allow BA to produce MDF wrapped decorative furniture profiles, membrane pressed door and drawer fronts and profile framed 5 piece doors.

In Cookstown, home of the Bella by BA ranges production has been increased to cope with rising demand. The addition of new machinery to produce curved doors and accessories alongside the launch of the new Zurfiz by BA collection has resulted in production and output increases in line with current demand.

Constant research and development, coupled with continual customer feedback and market research has seen not only continued development of the Bella collections but now to continue the service to BA’s dealer network, the introduction and launch of Zurfiz by BA.

BA Components have brought the clean lines of a top end European kitchen or bedroom within reach of a wider audience with the introduction of the Zurfiz product.

This stunning and comprehensive made to measure collection of ultra modern doors is available in 20 colour options and to add to the choice and flexibility of the range the doors are also offered in 3 edge finishes, matching to produce a solid acrylic look, brushed steel for an ultra-modern continental feel and a stunning glass effect 3D edge producing a deceptively real glazed appearance.

All the doors are manufactured using 18mm MDF, and the surface finishes across the range are a mix of acrylic and PVC materials.

To compliment the range along with a full accessory range including bi-fold doors, curved doors, panels and handles, BA have created a full marketing and advertising support package. New brochures with stunning settings and photography, full POS materials and a wide advertising campaign will help BA dealers new and old promote what promises to be a stunning addition to the marketplace.

sales@bacomponents.co.uk
www.byba.co.uk
TEXT BD73

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