The heating market has come on leaps and bounds over the past few years, making white rectangular radiators a thing of the past, especially at the higher end of the market. The aesthetic design has become as, if not more important than performance and with so many manufacturers jumping on the bandwagon and investing time and financial resources into product design and innovation, it seems this trend is here for the long haul.

Centro towel horse

Fusing a traditional concept with contemporary styling, the ‘Centro’ towel horse features a sleek, modern design that is freestanding for a soft and slightly more homely aesthetic in comparison to some of its wall-hung counterparts. Available with a crisp Chrome or bright Nickel finish, it can be used to complement an array of interior styles.

JIS Europe Ltd., based in West Sussex and one of the premier suppliers of stainless steel radiators in the South of England, recently introduced two additions to the company’s well-known Sussex Range.

The Linosa from Purmo is a new concept in towel warmer design, with decorative strips in either brushed steel or wenge wood finishes, which adorn the upright columns of radiator’s ladder frame and add an extra touch of visual excitement. Not just a pretty face, this new, high quality offering from Purmo is cleverly designed to combine efficient heat output with plenty of towel hanging space, with strategically placed gaps among its elegant, tapered horizontal rungs. The radiator itself can be supplied in any of a wide range of RAL colours.

The new aluminium radiators from VASCO are beautifully styled, energy-saving contemporary radiators with spectacular heat production. The heavy, scalding hot cast iron radiators of the past can now be replaced by elegant, energy efficient, safe radiators made from aluminium. Designed by VASCO in partnership with the University of Stuttgart, there are three designs to choose from, Bryce, Alu-Zen and Zaros, which are available in a selection of sizes and colours. As an energy-saving choice, the VASCO aluminium radiators are hard to beat; a VASCO aluminium radiator only holds two litres of water, compared to ten litres in a traditional radiator, so the VASCO radiator responds faster to your thermostat resulting in more comfort and less energy consumption.

The baroque-styled Heatwave radiator designed by Jaga Home Heating together with acclaimed Dutch designer Joris Laarman is now available in the UK.

Proving that decoration and functionality do not have to be mutually exclusive, the Jaga Heatwave provides a comfortable warmth, yet it also can be the flamboyant centre-piece of any room design.

The Bow fronted towel radiator is a contemporary classic for modern bathrooms and kitchens. The gently curved front is an elegant design feature and provides good clearance for bulky towels.

Combining high design with superior heating capabilities, Bristan’s Estratto range has been introduced to provide consumers with a totally new and exciting way of heating their homes.

Featuring a stunning graphic tile design in lacquer and matt finishes, Estratto is available in a choice of four models, each with its own individual colour mix reflecting the current home décor trend for metallics and monochrome.

Injecting a distinctly retro flavour to homes, the Lokum decorative radiator from Aeon sets new standards in heating.

Visually arresting with its strong pattern of squares and circles, Lokum is made from polished or brushed stainless steel segments, each linked with tubular connecting bars, to create an elegant floor-to-ceiling ‘screen’ between living spaces – or placed conventionally against a wall.

The RAY is a slimline radiator offering a good heat source as well as a smart steam free mirror for your bathroom environment. The RAY can be used in other areas of the house, such as a dressing room, landing or hallway.

New sizes of Revive designer radiators from Hudson Reed add elegance as well as warmth in the home.

The Revive range features radiators with single and double oval heating tubes. These are offered in horizontal or vertical designs, in an easy to clean smooth white finish, making the radiator an interesting focal point of any room.

Designer radiator and heated towel rail manufacturer, Vogue (UK) Ltd, introduces the multipurpose CN001. Combining both a flat panel radiator for warmth and a sleek towel rail for storing and drying towels, the highly functioning CN001 is a great choice for contemporary bathrooms.

Dimplex is proving small is beautiful with the new DTR70, the latest addition to the popular Daytona range of towel rails. Incorporating the revolutionary DryTechTM technology developed by Dimplex, it offers outstanding performance with its rapid warm-up and leaves conventional wet-filled competitors in the cold.

JIS Europe Ltd., based in Haywards Heath and for many years one of the South East's leading suppliers of stainless steel radiators and towel rails, recently introduced a new addition to the already extensive Sussex Range. The new rail is very different in appearance and use to the existing range and has the high standards of design and finish for which JIS is well known.

Premium heated towel rail manufacturer Vogue (UK) have launched a unique combination of hand crafted round and square tube chrome finished designs in the shape of a ‘Contemporary' range.

Jaga Home Heating's new Helios range of towel rail radiators, combines the comfort and convenience of a heated towel rail with the practical benefits of a room-heating radiator. The Helios is an attractive, functional and affordable addition to any bathroom or kitchen.

Creda has launched Proline - a comprehensive range of towel rails  in not one, but two fuel-types. The Proline PE models for electric systems and the Proline PW for wet systems.  Offering professional standards of design and finish, the range is styled to suit bath and shower-rooms in modern homes and contemporary refurbishments of all kinds and is available in chrome or white finish, with modern curved or classic straight designs.

The Fingers towel rail from MHS Radiators makes stepping out of the shower and into the comforting embrace of a warm towel not only simple but pleasurable too.

The loop-shaped, Outline towel radiator was designed by Paul Priestman exclusively for Bisque.  Made from coiled steel tubing, its clean-cut lines and bold silhouette suit both modern and traditional interiors.

Purmo UK has changed the name of its Column range to Delta, bringing it into the fold of Purmo's pan-European Warm Society. 

CQI have included ‘Edwardian' and ‘Victorian' design towel rail valves to their already comprehensive range.

Achieve that luxurious boutique hotel look for your bathroom at home with Aeon's striking new towel rail, Gallant. This hot new model features a symmetrical triple rail design with horizontal arms creating the shape of a mirror-image E.

Kermi have launched major additions to their Design Radiator Programme all with fully integrated thermostatic valves. Energy conservation and fuel economy is very much in mind for todays eco-sensitive market.

The art of so-called statement radiators takes a further step towards everyday high performance and practicality with the launch of the new Jaga Angula Plus which is believed to be the first design radiator form fixing around the external edge of a corner.

In what is a world first, Aeon Radiator Heaven's new Twister designer radiator incorporates nine flat fronted stainless steel tubes which have been twisted along their entire 1.5 and 2 metre lengths, having been mirror polished on one side and finished in brushed satin effect on the other.

Hudson Reed announces Pro Wave, an exciting new designer radiator in a high gloss chrome finish.

Premium Heated Towel Rail manufacturer Vogue (UK) recently launched a collection of designs in the shape of a new ‘Interiors' range.

When it comes to the heated towel rail, perceptions have been fixed for far too long. With the ‘sheds' feeding the proliferation of standard chrome multi-rails it is no wonder that in general this is where designs have been focussed, and retailers as a whole have been concentrating their efforts. It is time for manufacturers to start introducing new ideas to retailers and begin to encourage change.

Designer radiator and heated towel rail manufacturer Aestus introduces the latest addition to the ‘Elements' collection of genuine stone radiators; Reflex.

Leaders in European heating technology HSK have launched a new double tubular vertical bar radiator which combines superb heating performance with simple, yet elegant styling.

Kermi have launched an extensive range of new Designer Towel Radiators at this years KBB Exhibition.

The new Fingers towel rail from MHS Radiators makes stepping out of the shower and into the comforting embrace of a warm towel not only simple but pleasurable too.

Dimplex is setting new standards in towel rail technology with the launch of the Daytona towel rail range. With patented DryTechTM dry element technology the Daytona reaches 60 degrees Celsius in only 15 minutes, leaving other conventional wet/ liquidfilled towel rails in the cold.

Premium heated towel rail manufacturer Vogue (UK) has recently launched a unique combination of hand crafted round and square tube chrome finished designs.

The flat, highly polished chrome bars of the Piazza towel warmer combine care and craftsmanship to make a stunning design statement in the contemporary bathroom.

Leading heating and radiator specialist Heatline has launched a comprehensive range of designer radiators and towel warmers.

DEVA IS EXPANDING its portfolio with an eight-strong range of towel warmers which been developed by Deva to coordinate with all of its brassware products whilst meeting most styles and size of bathrooms and budgets.