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HSK asks you to open your mind to concept, design and quality
Comment by COLIN RICHARDSON, HSK
Published:  08 November, 2007

Towel warmer, bathroom radiator or designer room radiator? That’s the choice for today’s discerning retailer. Without a doubt, chrome ladder radiators are still the number one choice in bathroom heating and are available at rock bottom prices. This style of radiator has seen prices tumble from the once chrome on brass offer to the heavily imported chrome plate on steel.

One statistic true for all chrome radiators is, however, that they generally output 25% less heat than its white counterpart. Retailers and consumers alike are blissfully unaware of this fact. Little wonder, not many manufacturers like to point this out. “More expensive than white, but less heat output?” OK, so consumers are buying a “look”. The bathroom radiator then moved on to snaking curves, additional towel bars and more modern shapes. Very pleasant on the eye and a much needed change from the standard up and down ladder rails. There are many successful players in the marketplace.

But what we have done at HSK is combine all the perceived benefits in a designer room radiator, yes a “room” radiator, equally at home in the bathroom , a dressing room, a landing and even a kitchen. “Open your mind” is the message from HSK. We have taken our designs to mid/upper market where retailers and consumers alike can have concept, design and quality at the right price.

For further information, please contact 01889 564030 or visit www.hsk-showers.co.uk







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