She brings to Deva over nine years marketing experience and joins the company at what is a key time in its strategic development.

With an impressive 30years independent heritage, Deva was last month acquired by Methven - New Zealand’s leading designer, manufacturer and supplier of tap and showerware. Claire’s appointment coincides with the merger, which brings with it exciting plans for the future both in the UK and across the globe.

In her new role, Claire is responsible for Deva’s corporate re-branding – founded on the new company strap line ‘Believe in Deva’ - and its successful implementation amongst customers, consumers, suppliers and colleagues.

Claire is also responsible for the development and execution of Deva’s consumer and trade marketing strategies, determining market requirements to support existing products and future range extensions, as well as working alongside the Bathroom Manufacturers Association (BMA), of which it became a member almost a year ago.

“I’m delighted to join the Deva team at such a crucial time in its expansion – not only in terms of its product offering, but also in geographical reach and capabilities.

“I have a strong, successful background in consumer marketing which will prove to be a real asset as Deva continues develop a reputation as a company well suited to both consumer and trade markets.”

For further information please visit www.devatap.com, e-mail sales@devatap.com or call 0800 195 1602.

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