Design, quality and value – ‘from Jeans to Dinner Jacket’

Published: 01 April, 2007

Duravit is already renowned as a prestigious bathroom brand with a well established reputation for design-led, innovative bathroom collections from international talents such as Philippe Starck and Lord Norman Foster. A lesser known fact is that Duravit also offers great value. Over the years the company has developed ranges with designer labels that also carry an affordable price tag – notably Starck 3 that was launched in 2003.

UNPRECEDENTED DESIGN, QUALITY AND VALUE

This year marks the culmination of this effort with a product launch that will open up the company’s portfolio to new customers allowing it to serve all price points of the market. With a strategy analogised as “from Jeans to Dinner Jacket”, Duravit will continue to provide innovative products for the luxury end of the market but will also offer unprecedented design, quality and value for customers with entry-level budgets for both domestic and commercial applications.

DESIGNER JEANS WITH D-CODE

The new launch collection, called D-Code, is “designer jeans” for the bathroom and is geared towards creating timeless, affordable bathroom pieces for everyday life.

Created by Sieger Design, the design language is straightforward, clear-cut and unfussy like the stripes of a barcode. The result is simple and practical products that are so universal they represent a piece of everyday culture and meet all conceivable requirements. There are 15 different sizes and versions of wash basin, 11 toilets, three bidets and a urinal. Sanitaryware is complemented by a complete range of shower trays and bath tubs come optional whirlpool systems. Finally, to ensure that no planning needs are overlooked, there are matching accessories and an attractive range of easy-to-assemble furniture in white, bordeaux and oak décor finishes.

NEW OPPORTUNITIES FOR DEALERS

The unbeatable value provided by D-Code opens doors for new dealers to work with Duravit to reach a broader customer group for both domestic and commercial projects.

To find out more contact Duravit on 0870 730 7787, Fax 0870 730 7786 or e-mail info@uk.duravit.com

Enquiry no: 405