Recent media reports are saying that children born from 2010 are likely to live to reach their centenary in ever increasing numbers. Add to the ageing population the increasing numbers of larger, in both weight and height, people and families having to provide long-term care for older members of their families due the rising cost of residential care and it is easy to see that demand for multi-function products that offer practical solutions for all life stages will be unprecedented.

Independent living is hugely important for those reaching later life, but there is a common tendency for elderly people to ignore the fact they are struggling at home, until they have a fall or accident and are obliged to make urgent practical changes to their environment. As far as the bathroom goes, this often results in a stylistic mess, so a far better solution is looking to the future and taking a proactive approach to minimise any frustration or discomfort, with a well designed, practical bathroom that includes high style, robust and hard wearing products that will meet all needs.

Many of our retailers are considering not only what a bathroom product does but how it stands up to the rigours of daily use by multi-users. They are specifying products that are great to look at, that out perform expectation, that are environmentally sound and, of course, offer a decent margin. This approach is good business sense and the route to repeat custom.

For further information, please contact 01242 621 061 or visit www.novellini.com

Printer friendly version

Email this article to a friend

Bookmark this

---