Broughtons launch new range of towel rails and designer radiators

Published: 01 July, 2007

Broughtons, the bathroom division of national distributor Broughton Crangrove Galley Matrix, has just launched their own range of heated towel rails and designer radiators under the H2OT brand.

Allan Nutter, Commercial Director, remarks: “H2OT is an important launch as few can deny the rise in popularity of the heated towel rail in the last couple of years. H2OT delivers many competitive advantages for the retailer constantly seeking new additions that deliver profit and added-value.”

The new H2OT range includes over 20 different models, themed around water with names such as Flow, Ocean, Steam, Flood (pictured) etc. The new designs are finished in contemporary chrome and an exciting new soft black finish called Anthracite.

This range is not only suitable for the bathroom; consider cloakrooms, en-suites and even the kitchen. Like brassware, there is even a greater replacement market – much less expensive and disruptive to update a bathroom with a modern heated towel rail rather than replacing an entire suite.

H2OT is supported with high quality marketing material including a stunning consumer brochure, which features a black laminated front cover.

0870 60 60 601
www.broughtoncrangrove.co.uk
Enquiry no: 64