Customer Service Operations Manager, Bill Wilson commented: "Customer service is central to our operations at Bristan and we already have a number of initiatives in place to ensure that the customer has a positive experience throughout their journey with us. Our partnership with D&G complements all of this, especially our BristanCare proposition, and reaffirms our commitment to delivering extraordinary levels of customer service."

As part of the five-year agreement, D&G will supply in-box product registration cards and on-product warranty stickers as well as targeting Bristan's customer base with bespoke mail and telemarketing. Product registration as well as extended warranty sales will be handled by D&G's flagship Nottingham call centre, while repair and service calls will be routed directly to Bristan's nationwide network of dedicated engineers. Unlike insurance-based warranty schemes, D&G's service-plan warranty products offer customers direct access to engineers without the hassle of making an insurance claim.

Part of the BristanCare offering will include D&G's innovative Repair + 1 scheme on all Bristan products. This scheme allows customers who have not purchased a traditional extended warranty to pay a simple fixed fee for a repair should the product go wrong outside of the statutory guarantee period. In addition, Repair +1 customers receive the full benefits of a one year BristanCare service plan following the repair.

Simon Loosley, D&G's National Account Director, commented: "We are very pleased to enter into this partnership with Bristan, the UK's leading supplier of bathroom products. The perceived value of extended warranty in this sector is very high, due to repairs demanding both engineer and plumbing expertise, and we anticipate a good take up of BristanCare products."

BristanCare is available now on all new Bristan shower products.

020 8946 7777

www.domgen.com

Enquiry no: 416

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