EGGER Insight Returns
EGGER UK has published the latest edition of Insight – a guide to the latest trends and decors in the UK furniture market.
Insight aims to help manufacturers and retailers make informed decisions about their product range, to keep their offering fresh, modern and on-trend, which is especially important in a competitive market place.
Featuring six key trends across many different applications, Insight will help keep KBB manufacturers up to date and develop ideas that will give a high value look for less.
Insight showcases 36 new decors and two new textures from the EGGER Decorative Collection 2017-2019. It highlights how EGGER’s trend orientated range can enhance creativity and add value to a business.
Each chapter combines the latest design trends from Europe with EGGER’s woodgrain, uni colour and material decors, to illustrate how easily the latest colour combinations can be brought to life. Featuring Feelwood, PerfectSense, contrasting textures and accent edging, Insight provides inspiration for contemporary kitchen, bedroom and bathroom design.
Trends highlighted in the publication include Modern Classics, which blends the simplicity of the present day interiors with traditional design features, and Nordic, which has evolved beyond grey and white decors and is now brought to life with aqua colours and accents. A nostalgic look and feel can be created with the New Retro trend, and Materials decors not only provide a tactile and contemporary finish, but work well across a number of applications.
Elliott Fairlie, EGGER’s UK and Ireland Head of Decor Management, said: “With the rise in technology and social media it is more important than ever to keep an eye on the latest trends. Consumers have more choice than ever before and it’s our role to provide them with guidance to find a solution that works for them.”
“Insight not only features new trends in the market but also illustrates how EGGER decors have evolved to meet the needs of the modern consumer. By understanding what trends are influencing people, we hope to help manufacturers unlock the true potential of our products by using Insight to create designs with a difference.”
To view the publication online, please click here.
For more information, please contact marketinguk@egger.com