Discover Saniflo consumer campaign underway
Saniflo UK – the country’s leading designer and manufacturer of pumps, macerators and shower cubicles – is embarking upon an aggressive consumer campaign to create a strong pull for its trade customers. Selected and qualified audiences will be targeted via print and digital campaigns from June through November.
No stranger to consumer advertising and accustomed to strong television campaigns dedicated to the Kinedo Kinemagic shower cubicle, this year Saniflo will promote a broader collection of products featuring its Domestic Up range.
Products to be featured include Sanipro Up, Sanipack Pro, Sanislim, Sanishower Flat, Sanishower Floor, Sanitop and Sanivite, highlighting to homeowners how simple and convenient it can be to create additional bathroom or kitchen facilities with its comprehensive product offering.
Saniflo UK Head of Marketing and Product Development, Ann Boardman, comments: “Saniflo traditionally embarks upon a strong consumer campaign every year. This time we’re switching focus from Kinedo Kinemagic to the Sanifo Domestic Up range. Last year was our biggest product launch to date, and to support our trade customers we want to educate homeowners in the versatility of our new range, highlighting the fact that it can be convenient and affordable to create additional bathroom and kitchen facilities in ways and places they never thought possible.”
The link can be found here: www.discover-saniflo.co.uk